Headless eCommerce

Octana + Commerce Layer

Easily combine content, inventory, and descriptions with a powerful transactional engine to deliver a high performing headless ecommerce platform.

Integrations | Headless eCommerce | Hero | Cell 2


A true headless eCommerce experience

How it works


Commerce Layer provides a powerful and flexible transactional engine, designed to deliver a true headless ecommerce experience, while product content is managed by Contentful to support the creative vision of the brand. Octana Integrate easily combines the power of the two platforms allowing developers to build more scalable websites and marketing teams to create beautiful shopping experiences.

The entire headless ecommerce  experience can be easily edited, added to, and maintained by marketers or content authors without ongoing developer support using Octana’s no-code tools.


Why it matters

  • Deliver a highly secure headless eCommerce experience and eliminate reliance on auxiliary eCommerce platforms.

  • Align your eCommerce site and goals with your existing Contentful site.

  • Give control back to your marketing team, allowing them to manage merchandising, content, and imagery with no code tools.



Octana + Commerce Layer in action

The Spirit of Adventure Trust stacked Contentful + Octana + Commerce Layer along with their existing ERP, Zoho, to create a true headless eCommerce experience. They were able to do away with their auxiliary Shopify store and consolidate their merchandise, marketing materials, and passenger portal into one secure site.  Best of all, the Trust’s marketing team are able to easily edit and adjust their site, including their eCommerce content, in-house using Octana’s no code tools.


See Octana in action >
Integrations | Headless eCommerce | content | In Action | Image


Frequently asked questions

Marketing teams should have the power to design and deliver content on their timeline, under their own steam, with the flexibility to continue optimizing and changing post-launch. That’s why we built Octana — it’s the easiest way to create beautiful websites on Contentful, fast. Sound too good to be true? We’ve got all the answers to your frequently asked questions. 


Ask us anything

Octana is a Contentful App providing you with a suite of low-code and no-code tools for creating and managing enterprise level websites on Contentful.

Each tool provided within the Octana app designed to alleviate a problem faced by marketers and content creators trying to manage their site on Contentful without developer or agency help. Create entire pages, easily edit content, manage forms and integrations, replicate and reuse content, bulk edit SEO and metadata, plus control your site architecture without needing to write any code.  Octana is the easy-to-use enhancement for your website on Contentful.

Headless e-commerce refers to website architecture where the front end (what your customers see) of your e-commerce system, is decoupled or separated from the back-end (your commerce engine).

To be competitive in the rapidly growing e-commerce space, you need to be adaptive. Headless architecture, specifically headless e-commerce platforms allow you to change the customer facing side of your store, without affecting the back end processes that control shopping carts, shipping orders, tax calculations, and more. The reverse is also true — you can adapt your commerce processes separate to the design, layout, and content that your customers see.

This separation allows for greater control and the ability to create highly flexible experiences by harnessing the power of platforms designed to do one job, and do it really well.

Headless eCommerce platforms, like Commerce Layer, connect with Contentful through Octana’s Integration Layer.

Commerce Layer allows you control over your transactional engine, while merchandising and product discovery are handled by the Contentful CMS. Octana allows you to harness the power of specialist platforms, with an easy-to-use, low-code interface.

The ease of use allows marketing teams to take back control of their headless eCommerce platform and reduce reliance on developers or agencies.

Getting started with Octana is easy. Our Professional Services team can take you from design to live in a matter of weeks.

Our involvement can be as quick as implementing Octana within your existing tech stack to creating your your entire Contentful site from scratch — including applying branding, setting up custom integrations, and deploying to Netlify, Azure, AWS, Google Cloud Platform or your self-hosting solution.  Your site will be ready to start adding content and building pages in as little as 3 weeks using our low-code tools. Plus we give you full training on how to easily build, design, and manage your own content in-house without needing to call in the developers.  To get Octana, and start implementing our tools, book a demo.

No. Octana is an app designed to work on the Contentful platform. If you don’t have a Contentful site and are looking at headless content solutions we can help you decide if Contentful will be the right fit for your business.

Octana gives you control beyond the initial build.

Building and setting up your site is just the beginning, with Octana, you gain access to a suite of low-code tools built specifically to give marketers and content creators the ability to edit, maintain, and even create on Contentful themselves. This saves the ongoing cost of constantly having to re-engage an agency or developers to implement seemingly small changes that somehow end up costing thousands.  With the ability to edit and maintain your own content you can reduce the ongoing cost of your site by as much as 40% simply by eliminating expensive agency retainers. Plus, you can get your ideas to market faster without waiting for an external team to “fit you in.”

The Octana Contentful app does not need to store any of your data, everything remains in your existing Contentful Space. In order to use Octana you use your existing Contentful user profile, you do not need to authenticate separately.

The intent is to leverage all the benefits of Contentful's security programme.

Octana is a SaaS tool — an app with an annual subscription fee, that allows you to manage the ongoing maintenance, editing, and creation on your Contentful site. However, we also offer professional services to give you a helping hand as you get started and support you ongoing.

Our professional services team manage the integration of Octana and Contentful, can apply your branding to our toolkit of ready-to-use content assets, manage content migration, and set up bespoke integrations with the rest of your tech stack.

A one-off professional services fee allows you to get going fast then take over the reins yourself using our no-code tools to manage your site and content without having to continually get agency or developer support to make simple changes.


Ready to learn more?

All it takes is 30 minutes to see how Octana will help you crush your KPI's and objectives.

Book a demo